As you know well, many authors used pen names, Ben Franklin for example. The reason had to do with insistent policing to social norms by the community, small or large. Bezos had to make a decision: make it easy to return packages and get a refund for damaged goods, or slow the whole process down by policing the 5% of fraudulent returns. Why do we think the answer to all the legit modern-scaled world tech issues are supposed to be simple and friction free? Appreciate the innovative idea yet feels like another signpost to pinheadland.
As you know well, many authors used pen names, Ben Franklin for example. The reason had to do with insistent policing to social norms by the community, small or large. Bezos had to make a decision: make it easy to return packages and get a refund for damaged goods, or slow the whole process down by policing the 5% of fraudulent returns. Why do we think the answer to all the legit modern-scaled world tech issues are supposed to be simple and friction free? Appreciate the innovative idea yet feels like another signpost to pinheadland.